افتتاح مصنع لإنتاج سيارات بروتون في مصر بطاقة 40 ألف سيارة سنويًا

The Ezz El-Arab El-Suwaidi Automotive Group inaugurated its new plant for the production of Proton cars in Egypt today, Tuesday, in the presence of Engineer Kamel El-Wazir, Deputy Prime Minister for Industrial Development and Minister of Industry and Transport, and Anwar Ibrahim, Prime Minister of Malaysia, along with a number of senior officials from Egypt and Malaysia. This inauguration is part of joint efforts to enhance industrial cooperation between the two countries and localize the automotive industry in Egypt.

The plant is located in the industrial zone of 6th of October City and aims to produce 40,000 cars annually in its first phase, with future plans to increase production to 80,000 cars annually. This project represents an important step within the framework of the national strategy to localize industry, as it contributes to enhancing Egypt's manufacturing capabilities and increasing the local content in car manufacturing.

Statements by Engineer Kamel El-Wazir

In his speech at the opening ceremony, Engineer Kamel El-Wazir expressed his happiness to participate in this important event, which reflects the fruitful cooperation between Egypt and Malaysia in the field of strategic industries. The minister explained that the opening of the Ezz El-Arab El-Suwaidi plant for the production of Proton cars coincides with the official visit of Malaysian Prime Minister Anwar Ibrahim to Egypt and his meeting with President Abdel Fattah El-Sisi.

The minister pointed out that this project represents an important step towards achieving the national strategy to localize the automotive industry, as it contributes to establishing high-level feeder industries and enhances Egypt's ability to shift from assembling cars to full production. He added that the plant aims to produce 40,000 cars annually in the first phase, with the possibility of increasing production to 80,000 cars in later stages, which will enhance Egypt's manufacturing capabilities and increase export opportunities.

The minister confirmed that the project aligns with the Egyptian government's vision to boost exports and increase the local content in various industries, noting that the local content in Proton cars to be produced at the plant will reach 48%. He also pointed out that the plant will provide about 300 job opportunities, contributing to supporting the local economy.

The minister invited Malaysian companies to invest in Egypt and take advantage of the Egyptian market as a platform for exporting to other markets, such as the European Union, COMESA, and Arab countries, thanks to the free trade agreements that Egypt has with these markets. He emphasized that the Egyptian government is keen to support the transition towards a green economy and improve the quality of local products in line with the 2030 Sustainable Development Goals.

Statements by Engineer Hisham Ezz El-Arab

For his part, Engineer Hisham Ezz El-Arab, Chairman of the Board of Directors of Ezz El-Arab El-Suwaidi Industrial Investment Group, expressed his happiness at the opening of the new plant, noting that this project is part of the company's ambitious vision to transform Egypt into a regional hub for the automotive industry. He explained that the plant is located on an area of 70,000 square meters in 6th of October City, with total investments amounting to 50 million dollars.

Ezz El-Arab added that the plant is divided into three phases, with the first phase including the production of cars with a capacity of 40,000 cars annually, while the second phase involves the establishment of a paint factory, and the third phase aims to increase production capacity to 80,000 cars annually. He confirmed that the plant will start actual production in December 2024, focusing on the production of the Proton Saga, one of the most popular cars in Malaysia.

Ezz El-Arab also noted that the company plans to produce three new models by the end of 2027, including an electric vehicle, as part of the company's commitment to supporting the transition towards electric vehicles in Egypt. He confirmed that the plant aims to export Proton cars to six African countries, which will enhance Egypt's export opportunities and increase its competitiveness in global markets.

Ezz El-Arab emphasized the importance of focusing on the customer as a key element in the success of the project, confirming that the Proton Saga meets customer needs in terms of quality, safety, and price, as the car will be offered at a price that suits the largest possible customer base in Egypt and the targeted export markets.

Proton Saga Specifications

The Proton Saga is an economical car that combines outstanding performance, advanced technology, and modern design, making it an ideal choice for the Egyptian market. Here are the detailed specifications of the car:

1. Engine and Performance

• Engine:
  The car is equipped with a 4-cylinder engine with a capacity of 1332 cc, an economical engine that provides a balance between good performance and low fuel consumption.
  • The engine generates 95 horsepower, allowing the car to accelerate adequately for city driving and highways.
  • Torque reaches 120 Nm, providing sufficient power for smooth driving in various conditions.
• Transmission:
  • The car features a 4-speed automatic transmission, offering a comfortable and smooth driving experience with good responsiveness when shifting gears.
  • The automatic transmission also contributes to improving fuel efficiency, making the car an economical choice for daily driving.

2. Dimensions and Exterior Design

• Dimensions:
  • Length: 4200 mm.
  • Width: 1600 mm.
  • Height: 1500 mm.
• Exterior Design:
  • The Proton Saga features a modern and attractive design, with sleek lines that enhance the car's aerodynamics and make it visually appealing.
  • The front and rear headlights are elegantly designed, adding a touch of luxury to the car.
  • The car is equipped with sporty rims that add a stylish touch to its exterior appearance.

3. Interior Space and Storage Capacity

• Interior Space:
  • The car features a spacious and comfortable interior cabin, with seats designed to provide comfort during long drives.
  • The car offers enough space for passengers in the front and rear, making it suitable for small families or individuals who need extra space.
• Storage Capacity:
  • The trunk has a storage capacity of 413 liters, which is sufficient for storing luggage and bags, making the car ideal for long trips or daily use.

4. Safety Systems

• Basic Safety Systems:
  • The car is equipped with airbags for the driver and front passenger, providing additional protection in the event of accidents.
  • Advanced braking systems ABS-EBD-BA, which help improve the car's stopping ability in emergency situations and distribute braking force evenly across the wheels.
• Driver Assistance Systems:
  • Rear parking sensors and a rear camera, making parking easier and increasing safety when driving in tight spaces.
  • An electronic stability control system that helps maintain the car's stability when driving on slippery roads or during sharp maneuvers.

5. Entertainment and Technology

• Entertainment Systems:
  • The car is equipped with an integrated audio system that includes a CD/MP3 player and a radio connected to four speakers, providing an excellent listening experience while driving.
  • USB input and Bluetooth for connecting smartphones, allowing the driver and passengers to play music or make hands-free calls.
• Technological Features:
  • A 7-inch touchscreen central display, allowing easy access to various car functions, including media control and navigation.
  • The car is equipped with a central locking system, and electrically adjustable side mirrors with indicators, enhancing ease of control and providing a comfortable driving experience.

6. Fuel Efficiency

• Fuel Consumption: 
  • Thanks to its economical engine and automatic transmission, the Proton Saga is one of the cars that offers high fuel efficiency, making it an ideal choice for people looking for an economical car for daily use.